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Marketing Efforts of New Balance Athletic Shoe, Inc. – There's More To Life Than Being Really, Really, Ridiculously Good Looking
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How New Balance got its swagger back: An interview with the CEO and VP Global Marketing — The Challenger Project | The Home of Challenger Brands
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Chris Davis, Chief Marketing Officer of New Balance, on forming authentic partnerships, calculated risk-taking, and making dad shoes cool. | by Carolyn Hadlock | The Beautiful Thinkers Project | Medium
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Chris Davis, Chief Marketing Officer of New Balance, on forming authentic partnerships, calculated risk-taking, and making dad shoes cool. | by Carolyn Hadlock | The Beautiful Thinkers Project | Medium
![Chris Davis, Chief Marketing Officer of New Balance, on forming authentic partnerships, calculated risk-taking, and making dad shoes cool. | by Carolyn Hadlock | The Beautiful Thinkers Project | Medium Chris Davis, Chief Marketing Officer of New Balance, on forming authentic partnerships, calculated risk-taking, and making dad shoes cool. | by Carolyn Hadlock | The Beautiful Thinkers Project | Medium](https://miro.medium.com/v2/resize:fit:1200/1*VfG7mOIy2PP3e-2ucQ0bhg.png)